This Coating Sector includes all decorative coatings (sometimes referred to as architectural coatings), which are those applied to buildings and associated structures for decoration and protection.
Decorative coatings contribute about 45% of the total value and industrial coatings about 55%.
The global decorative coatings market was USD 65 billion in 2018 and is projected to reach USD 82 billion by 2023, at a CAGR of 5%, between 2018 and 2023.
The sector is split into the following main categories: DIY Paints – these are the coatings found in shops and superstores for application by homeowners etc.
Trade Paints – coatings that are supplied to the professional decorating sector and companies that carry out new build or refurbishment of buildings, not generally available to the general public.
Woodcare – term used to cover a wide range of products that decorate and protect wooden substrates. These include, for example, fence and shed paints, decking paints and varnishes, floor varnishes and wood stains.
Special effect paints and specialist finishes – a range of coatings that provide two-tone effects and special aesthetic finishes often requiring special application techniques.
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Exciting trend: Architectural –Decorative Coating are going online!
5 online companies that already make all the difference in this market and shift expectations.
2. Verf.nl and Verfwinkel.nl